How Whatsapp
Become Most Used Messaging
platform In World
Basic Details
Brand Name -
Parent Company -
Meta
Company Type -
Private
Founders -
Jan Karan & Brian Acton
Headquarters -
Monto park, California
Area Served -
India
Founded Year -
2009
Company Value -
US $40Billion
About Whatsapp
Whatsapp messanger or simply whatsapp is an internationally available freware Cross-platform centralized Instant messaging Platform and its owned by the american company Meta
Whatsapp used the Voice over IP (VOIP) which is used for voice calls & video calls on this platform
It Become the world’s most popular messaging application in2015 & Gained 2 Billion Active Users in 2020
Basic Details
Brand Name -
Parent Company -
Meta
Company Type -
Private
Founders -
Jan Karan & Brian Acton
Headquarters -
Monto park, California
Area Served -
India
Founded Year -
2009
Company Value -
US $40Billion
About Whatsapp
Whatsapp messanger or simply whatsapp is an internationally available freware Cross-platform centralized Instant messaging Platform and its owned by the american company Meta
Whatsapp used the Voice over IP (VOIP) which is used for voice calls & video calls on this platform
It Become the world’s most popular messaging application in2015 & Gained 2 Billion Active Users in 2020
Whatsapp Company Vision
Our desire to let people communicate anywhere in the world without barriers.
What Problem Does Whatsapp Solves?
Whatsapp Provides the Communication Over Internet Service which is free of cost where the other way communication is expensive
Key users
User Info
Age : 14 – 50
Location : All Over World
(Except few Countrie)
Gender : No restrictions
Categories
People who has access to Smartphones Device and Internet and willing to accept whatsapp T&C
Painpoints
Knowing the status and availability of friends & People in our contact
Pricing of Sms & Calls are costlier and more costlier internationally
Can’t Share Images, voice note, videos and Documents
People requires privacy on communiction
Goals
The User Experience is simple and convienet to user and simple on boarding process
Knowing Status of our contact list, Text Messages unlimited, Call Via Wifi , Video calls, Sharing of images, voice notes, videos for free & instantly with only internet
Initial Status Checking app
Whatsapp Initially Developed as a status Checking Application was not Recognised by many of the users, apples Push notification service was useful for many users so whatsapp Identified the Same and Developed and status checking app, when any of their contact check their status they will get push notification
Initial Status Checking app
Whatsapp Initially Developed as a status Checking Application was not Recognised by many of the users, apples Push notification service was useful for many users so whatsapp Identified the Same and Developed and status checking app, when any of their contact check their status they will get push notification
Converted as Messanger
When their were huge acceptance on customer whatsapp team decided to solve the other pain points of communication, whatsapp decided to develop mesaaging feature with simple UI this also gained the huge response amoung the user and started to introduced features like sharing Document, Images Videos & Emoji's
Converted as Messanger
When their were huge acceptance on customer whatsapp team decided to solve the other pain points of communication, whatsapp decided to develop mesaaging feature with simple UI this also gained the huge response amoung the user and started to introduced features like sharing Document, Images Videos & Emoji's
Advance Features & Privacy
When the users base increased whatsapp was aquired by Facebook Because they were direct compitator and may facebook lose their user base so facebook aquired whatsapp and marketed to increase the user base and Developed the Security System end to end encryption where privacy concern related issue is solved
Advance Features & Privacy
When the users base increased whatsapp was aquired by Facebook Because they were direct compitator and may facebook lose their user base so facebook aquired whatsapp and marketed to increase the user base and Developed the Security System end to end encryption where privacy concern related issue is solved
Voice Call & Video Call
Whatsapp planned to introduced Voice over IP (VOIP) service and introduced a Videocall Feature this feature includes and added more advantage to people to stay in whatsapp. To target more on working professional whatsapp introduced group calls feature both on video calls & Voice calls
Voice Call & Video Call
Whatsapp planned to introduced Voice over IP (VOIP) service and introduced a Videocall Feature this feature includes and added more advantage to people to stay in whatsapp. To target more on working professional whatsapp introduced group calls feature both on video calls & Voice calls